Buffer logo

Buffer

★★★★4.41.5k reviewsFree (limited), then from $6/channel/mo

A simple, affordable social media scheduler favored by solo creators and small businesses.

Visit Buffer

Summary

Buffer keeps its feature set deliberately lean — scheduling, a content calendar, basic analytics — and prices per channel rather than per seat, which makes it cheap for solo operators. Larger marketing teams needing approval workflows or deep listening tools tend to outgrow it into Hootsuite or Sprout Social.

Strengths

Ease of Use
88
Value
86
Features
70
Support
74

Pricing

Starter
Free
  • Core features
  • Community support
  • Limited usage
Pro
Free (limited), then from $6/channel/mo
  • Everything in Starter
  • Priority support
  • Higher usage limits
  • Advanced features
Enterprise
Custom
  • Everything in Pro
  • Dedicated account manager
  • SSO & advanced security
  • Custom contracts

Users Also Love

Calendly
The category-defining scheduling link tool — share a link, let people book time on your calendar automatically.
SavvyCal
Scheduling tool differentiated by letting invitees overlay their own calendar when picking a time, reducing back-and-forth.
Planable
Social media scheduling tool built around visual content approval workflows between teams and clients.
Acuity Scheduling
A Squarespace-owned appointment scheduling tool popular with service businesses and coaches.
SimplyBook.me
Appointment booking platform built for service businesses like salons, clinics, and studios, with POS add-ons.
TidyCal
Budget-friendly scheduling tool that gained popularity through lifetime-deal pricing rather than ongoing subscriptions.
Calendly
The category-defining scheduling link tool — share a link, let people book time on your calendar automatically.
SavvyCal
Scheduling tool differentiated by letting invitees overlay their own calendar when picking a time, reducing back-and-forth.
Planable
Social media scheduling tool built around visual content approval workflows between teams and clients.