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SEMrush Alternatives

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AI Tool Summary
SEMrush summary

A broad marketing toolkit spanning SEO, PPC research, and content planning, competing head-to-head with Ahrefs.

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Top Alternatives
Top 10 SEMrush Alternatives

The best seo tools tools that stack up against SEMrush on price, features, and ratings.

1
Ahrefs
One of the two dominant SEO toolsets, widely regarded as having the strongest backlink index.
4.7 · From $129/mo
2
SE Ranking
Full-featured SEO toolkit (rank tracking, audits, keyword research) priced noticeably below Ahrefs or Semrush.
4.7 · From $65/mo
3
Screaming Frog
The industry-standard desktop SEO crawler used by specialists to audit site structure and technical issues.
4.6 · Free, then £199/yr
4
Sitebulb
Desktop/cloud SEO auditing tool praised for generating especially clear, client-ready audit reports.
4.6 · From $13.50/mo
5
SpyFu
SEO/PPC tool focused specifically on researching competitors' keyword rankings and ad spend history.
4.5 · From $39/mo
6
BrightLocal
Specialized local SEO platform for managing Google Business Profiles, citations, and local rank tracking across locations.
4.5 · From $39/mo
7
Moz
One of the earliest mainstream SEO toolsets, still known for popularizing the 'Domain Authority' metric.
4.4 · From $99/mo
8
SEOptimer
White-label SEO audit tool commonly used by agencies as a lead-generation widget on their own websites.
4.4 · From $19/mo
9
Ubersuggest
Beginner-friendly, low-cost SEO tool (from Neil Patel) covering keyword research and basic site audits.
4.2 · Free, then from $29/mo
10
Figma
The industry-standard collaborative design and prototyping tool for product teams.
4.8 · Free, then from $12/editor/mo